My professional passion is very simple; I love finding and shaping the good idea!
Enjoy seeing it realized in collaboration with talented people within their separate fields of handcraft, engineering, marketing, sales, logistics. Design thinking when it is best and works in full understanding and acknowledgement of the value of all people involved in a product development.
I use my background as architect to extract the essence of a need. To see a potential in the context of a space, in architecture and in the people without whom none of it would make much sense. Great inspiration is for me found simply by living life! Seeing the way human, things, shapes, nature, structures and elements interacts. Knowledge gathered from years of experience with a wide range of very different professional partners gives me valuable insight and cross-references to enhance my creativity. It is always the same great pleasure finding the right solution.
Finding the balance.